IdealSpot is a local market research platform that helps you understand the impact of location on performance so you can make the best location decisions.
IdealSpot is a browser-based web application which provides you with powerful tools for understanding local markets. At a high level, IdealSpot provides:
- More than 3,000 high-quality data sets, curated for impact and updated quarterly
- A deep understanding of vehicle traffic patterns with day of week, time of day, and side of street counts
- Infographic location reports which are shareable, exportable, and customizable
- Time-saving report templates
- The ability to find precise consumer segments and business profiles within markets
- Tools for building beautiful, interactive maps
- Exportable data tables for spreadsheet analysis
IdealSpot was founded in 2015 with the mission of helping you improve your performance by choosing better locations. You can learn more about our team here.
How does IdealSpot help?
This is a big question! Retail is a varied industry and there are many ways to improve performance using location data. Some common reasons our customers use us are:
- Making location decisions
- Performing investment research
- Writing business plans
- Finding the best markets in which to build new locations
- As a central store of location knowledge for their business
- Understanding how a market's potential compares with location performance
- Reducing costs and increasing performance of marketing campaigns
- Discovering and tracking competition
- Deciding how to cut territories using mobile device data
- Measuring cannibalization
Understanding local markets opens a world of new efficiencies. We do our best to stay out of the way while helping to solve these problems (and more) as simply as possible.
How much does IdealSpot cost?
We have a range of options. The least expensive option, on a trial or one-off basis, is an individual location report which can be purchased on-demand. Beyond individual reports, we offer subscriptions and add-ons at higher price points, but which cost less than individual reports in the long run depending on frequency of use. Subscriptions and add-ons also enable greater functionality in our platform than individual reports. You can view our current prices on our pricing page, or contact our sales team for a more thorough discussion.
How do I get started?
Now that you have a background in what IdealSpot provides, you can either sign up for an account to start exploring, or learn more about how to use the IdealSpot platform. We look forward to working with you!