Changing insight visualizations

Moving between different data visualizations in location reports so that you are always getting the most value out of the data.

There are 5 types of Insight Visualization:

  • Trendline Chart: displays the raw numbers in a trendline chart.


  • Trendline Chart with values relative to "X": displays the data relative to a different data set. The second data set differs from insight to insight, but in most cases is the total population or land area.


  • Table: displays the data in a table view.


  • Trade Area Map: displays a map of the area from which the data was pulled.